Imatex, the main concepts for the SS18 collection: "over the denim"

By on 07:05
For Imatex basic denim is now long past, the stores are saturated. Consumers are more and more aware of the fabrics used in cheap jeans and they are also comparing them to the identical fabrics used in expensive jeans; the brands need to differentiate themselves, they need style, quality, creativity and above all to give value to their collections. The new Imatex collection, designed for these needs, is ready to impress.
"Over the denim" by Imatex is the perfect combination of fashion styles and the passion for indigo. Due to this union, the Imatex designers have created high-quality fabrics for hand-feeling and choice of fibers. The main part of the summer collection is developed with tencel, viscose and linen fibers. A collection geared to the total look; fabrics for pants, jackets, shirts, and dresses. The natural fibers guarantee quality and respect for the environment, drawings, constructions and colors which give it style and exclusivity, and the touch of indigo makes the unique look.
The new collection will be presented in Amsterdam on the 26-27 October 2016 at the Kingpins and in Paris on the 2-3 November at the Denim by PV. Save the date!
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Imatex, the Italian denim: new concept AW17-18

By on 16:04
Dear Friends, we are pleased to introduce you the new concepts for AW17 -18. Clink the link to discover the premium Italian denim fabrics.


We focused on special constructions, new combination of fibers, as wool, viscose, lyocell with indigo yarns. Details are what make the Imatex collection so special. We developed new fabric not only for pants, but also for gilet, dresses, jackets and coats. Keep away from basic, be cool!
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Munich Fabric Start - 2-4 FEB

By on 11:37

Dear Business Friends and Partners, We would like to remind you that we will be exhibiting at Munich Fabric Start 2-4 Februar 2016 with our fabulous Spring Summer Collection 2017. Visit us at Booth S2 F 229 – 230 “to catch some fresh air into the Blue Denim World”. Stay coolish with our new lyocooler denim!
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